Having recently read 37Signals' great new book, ReWork, one of the essays in it that stood out for me was on titled Go to Sleep. As you can probably guess it's about sleeping well while working on a startup/website.

When reading this essay, pre-SocialKloud, I thought to myself; "Surely this is a no-brainer, obviously I'm going to sleep."

How wrong I was. 

About two weeks into the build of SK and I'm feeling it. When you really get down to working on a site, you become attached to it, much like a mother and child. As far-fetched as this sounds to all you folks who aren't into web development, just ask those who are. It's an addiction.

So my main goal now is to try and get more than 4 hours sleep a night. Not likely. It's exciting stuff :)